Privacy Policy
Last updated: 16 August 2026
1. Who we are
Verdant Equity (registered in England and Wales, company number 17261895), with its registered office at 128 City Road, London, EC1V 2NX. We are a private, independent investor that acquires established businesses. This policy explains how we collect, use and protect your personal information when you use our website or contact us.
2. Information we collect
We collect the information you choose to provide through our contact form, which may include:
- Your name
- Your business name, sector and general location
- Your phone number
- Your preferred call time
3. How we use your information
We use the information you provide solely to respond to your enquiry and to discuss a potential acquisition. We do not sell, rent or trade your personal information to third parties for marketing purposes.
4. Legal basis for processing
We process your personal information on the basis of:
- Consent — which you give when you tick the consent box and submit the form; and
- Legitimate interests — responding to your enquiry in connection with a potential business transaction.
5. How we store and protect your information
Form submissions are delivered over an encrypted (HTTPS) connection to a private Telegram chat controlled by our Managing Director, using the Telegram Bot API. Access to submissions is restricted to our Managing Director. You can read Telegram's privacy policy at telegram.org/privacy.
6. Third-party services
We use the following third-party services, which may process limited technical data (such as your IP address):
- Telegram — delivers our contact form submissions to a private chat.
- Google Fonts — serves the fonts used on this site.
7. How long we keep your information
We keep enquiry details only for as long as necessary to respond to your enquiry and, where relevant, to pursue any resulting transaction, after which they are deleted.
8. Your rights
Under the UK General Data Protection Regulation (UK GDPR), you have the right to:
- Access the personal information we hold about you
- Ask us to correct or update inaccurate information
- Ask us to delete your information
- Object to or restrict our processing of your information
- Request a copy of your information in a portable format
- Withdraw your consent at any time
To exercise any of these rights, contact us using the details below. You also have the right to complain to the Information Commissioner's Office (ICO) at ico.org.uk.
9. Cookies
This website does not use advertising or tracking cookies. Third-party services (Google Fonts and Telegram) may set their own cookies in accordance with their own policies.
10. Changes to this policy
We may update this policy from time to time. The latest version will always be available on this page.
11. Contact us
For any privacy-related questions, please contact:
Verdant Equity, 128 City Road, London, EC1V 2NX
Email: hello@verdantequity.co.uk
Phone: 07888 397265